Addictive DJ Designs

I may have seen this concept in a sci-fi flick ages ago, but apparently now it’s working its way to reality.  I don’t know how legit this is, but coming from a product/industrial design site, I figure that someone somewhere is cooking this up (foreshadowing pun). SMELLIT is the ultimate addition to your movie-watching experience. It stimulates another one of your senses – duh, smell – to bring you into the action and transport you to a different place. Each odor is contained in a cartridge (much like a printer cartridge) in a smell board.

Here’s how it works, as described on its website: as your DVD player reads the video and sound information from DVD, SMELLIT processes the same DVD, but the “smell card” decodes all the smell information from 10 to 20 seconds ahead of the actual scene so the odours have time to reach you. After decoding the smell information, the cartridge vaporizes a very small amount off concentrated “smell gel,” and the central fan equally distributes the smell in all directions. It can be loaded with 118 cartridges, each one with a different concentrated smell gel. All the cartridges can be easily changed and last 3 times more than a regular ink cartridge.

Personally, it’s already hard enough watching the Food Network without having my stomach rumble. Imagine smelling brick-oven goat cheese pizza and only having canned tuna in your home? Definitely not for the reluctant dieter…

smellit

Looks good, smells good?

What a tease

Like a printer

Eau de popcorn?